Wool and cashmere are tinged with emotion with a method that combines art and technique, craftsmanship and innovation. This is explained by Loredana Giovannini who transforms sweaters and coats into rainbow pictorial canvases
Recovering dyeing and printing techniques that have their roots in the mists of time, rediscovering that tenaciously Italian craftsmanship capable of transforming each creation into a work of art. The essence of the Manual Printing Technique that Loredana Giovannini has been pursuing for over 30 years is all here. Clothing made with noble natural fibers, such as merino wool and cashmere, are converted into canvases on which painting pictures and give shape to visions and emotions. If brushes, rollers and airbrushes become the tools of the imagination, nature and the infinite range of its shades are the main inspiration.
